A fast-growing, venture-backed B2B SaaS company of around 20 people, embedding analytics and reporting into its product. It had a small, generalist engineering team, no dedicated data function, and the usual early-stage pressure to spend every hour on customer-facing features.
Building analytics into the product meant taking on real data work: pipelines, warehouse modelling, integrations, documentation, governance and monitoring — the kind of work usually owned by a specialist data engineer. Hiring one would have cost well over £100,000 a year once salary, benefits, equity and recruitment were counted, and would have pulled scarce budget away from product. But doing the work ad hoc risked building the product’s data foundation with no governance or documentation — a liability the moment an enterprise customer asked how their data was handled. The founders needed data-engineering rigour without yet standing up a data-engineering function.
Left to themselves, the product engineers built pipelines as one-offs, in between feature work. Every hour spent untangling a data-quality issue or reverse-engineering an undocumented transformation was an hour not spent on the roadmap. Nothing was documented to a standard an enterprise buyer’s security review would accept, and there was no lineage or governance to speak of. The alternative — hiring a senior data engineer before the company genuinely needed a full-time one — meant carrying a large fixed cost prematurely. Neither option fit the stage the company was at.
DataSync gave the team the analysis, mapping, documentation and governance a data engineer would normally provide — without the hire. Its agents map the company’s data sources to its warehouse model, generate the transformation logic and the specification the engineers implement, document every transformation, and produce governance and lineage as a matter of course. When the product changes and new data appears, DataSync detects the change and updates the mappings and documentation, so the metadata stays current instead of rotting. The product engineers kept ownership of the build, but worked from a validated spec with guardrails rather than figuring out data engineering from first principles.
In the customer’s words
“Instead of hiring a data engineer before we were ready for one, we gave our product engineers an AI teammate that handles the mapping, documentation and governance. We got the rigour of a data function without the headcount — and kept our focus on the product.”
— Co-founder & CTO
DataSync is an AI platform for data migration and integration projects. Its agents analyse source systems, generate and maintain field-level mappings and transformation logic, surface data-quality issues, and produce the validated specification, governance and lineage documentation that engineering teams build from — turning work that once took months of manual analysis into weeks.
DataSync is a product of Blackstone DataSync Ltd, registered in England & Wales. To see how it could accelerate your next data project, visit datasync-ai.com or contact the team for a demonstration.